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Apass Becomes Uber Uganda Brand Ambassador

Pencil sized musician and didida hit maker, Apass is smiling chics to chics. He counters this year successful after wining global brand endorsement role for uber.

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Apass who could not reveal the million-dollar deal is over the moon celebrating and now rebranded himself with couple of suits and new hair style.

Bagonza Alexanderaka, Apass born December 21, 1989, in Kampala, Uganda is a singer-songwriter.

A Pass has enjoyed tremendous success on both the Reggae and Dancehall music charts. He is a highly versatile dancehall reggae artiste who performs four different genres of music. A Pass grew up in Kampala, where he was raised by his father and mother, and began singing in church as a child. The vocal talents of A Pass have been noted since his humble beginnings.

Music journey

A Pass was inspired to become a musician by the songs he used to listen to in his father’s car. Among others, A Pass’ parents have been the source of his motivation in pursuing his musical ambitions. However, it was in High School that his love for music was developed and nurtured. He recorded his first song “Proud to be saved” at the age of 14, and his next song “Love is a beautiful thing” at the age of 19.  Since then he has never turned back and has been quietly recording and archiving his music.

Apass List of songs

Among the most listened songs include Wuuyo, Tulikubigere, Am loving, Mumpulira  that dominaited most radio and television stations.

A Pass has ranked up awards, garnering Hipipo Awards Nominations for Best Dancehall and Breakthrough Artist (2014) and winning the Buzz Teeniez Awards Best Breakthrough and Dancehall Artist (2014), Zzina  Awards  Best Breakthrough Artist. He states “Hard Work Pays”.

A Pass states, “It has been a wonderful journey so far, filled with new and promising encounters.  It is also challenging but I love what I am doing, so it makes it that much easier.” My main objective is to take music to the optimum level. “I want every household across the world to know and love my music and where I come from”, A Pass enthuses. Whether it is personal or musical, I just think I’m a walking art piece, just a ball of creativity.

Currently A Pass is the most sought-after brand, with association with corporate brands such as Buzz, Ambition Mission (a project that involved sensitizing the youth about the dangers of smoking and drinking alcohol, encouraging students to stay in school and have ambitions and goals in life), He has worked on several projects with Airtel Uganda; Happiness continues, Kyabiise, Tugabane.

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About lukwago J

Posted by LUKWAGO. J: He's a writer, editor, blogger, affiliate and a web developer, he loves thinking creatively and finding new ways to implement different programming ideas.

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